Case
Brand Identity · Packaging
Skincare
Case
Brand Identity · Packaging
LUMEN
Care, Made Simple
Lumen wanted skincare that felt trustworthy without feeling cold. We created an identity and packaging system that puts clarity and care on the same shelf.
Lumen wanted skincare that felt trustworthy without feeling cold. We created an identity and packaging system that puts clarity and care on the same shelf.
Client
Lumen Skin
Industry
Skincare
Services
Brand Identity · Packaging
Year
2024
01
The Challenge
The category is crowded with bold claims. Lumen needed to look credible and approachable at the same time — and stay legible at a glance in store.
The category is crowded with bold claims. Lumen needed to look credible and approachable at the same time — and stay legible at a glance in store.
02
The Insight
Honesty reads as simplicity. Fewer words, clearer hierarchy, and a soft palette would signal confidence better than louder claims.
Honesty reads as simplicity. Fewer words, clearer hierarchy, and a soft palette would signal confidence better than louder claims.
03
The Approach
We built a restrained typographic system, a color-coded range architecture, and packaging templates that make every product easy to identify and easy to love.
We built a restrained typographic system, a color-coded range architecture, and packaging templates that make every product easy to identify and easy to love.
04 · The outcome
What changed.
A packaging system ready for retail and a brand toolkit that keeps new products consistent. Replace this paragraph with verified, client-approved results before publishing.
A packaging system ready for retail and a brand toolkit that keeps new products consistent. Replace this paragraph with verified, client-approved results before publishing.
Let’s talk
Norevia ® Studio
Have a challenge of your own? Let’s talk.
Share what you are building and what is getting in the way. We’ll help you find the right next move.
Let’s talk
Have a challenge of your own? Let’s talk.
Share what you are building and what is getting in the way. We’ll help you find the right next move.
Let’s talk
Norevia ® Studio
Have a challenge of your own? Let’s talk.
Share what you are building and what is getting in the way. We’ll help you find the right next move.
Norevia is an independent creative studio bringing strategy, design, and technology together.
© 2026 Norevia Studio. All rights reserved.
Brand strategy · Digital design · Development
Norevia is an independent creative studio bringing strategy, design, and technology together.
© 2026 Norevia Studio. All rights reserved.
Brand strategy · Digital design · Development
Norevia is an independent creative studio bringing strategy, design, and technology together.
© 2026 Norevia Studio. All rights reserved.
Brand strategy · Digital design · Development